Digital Marketing and Communication
"LEARN NEW SKILLS FOR THE DIGITAL WORLD“
Do you have a social media profile and use it actively? Do you feel like home on the internet? Are you proficient at video or photo editing? Do you think you’re creative? What kind of advertising is displayed in your browser? Do you want to know why? Try DIGITAL MARKETING AND COMMUNICATION.
Digital marketing or online marketing is the promotion of products or services using digital channels and technologies. It involves the use of various strategies to attract potential customers or clients online.
Common online marketing techniques that you will learn to work with include search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing or email marketing. These methods allow you to target specific clients, generate opportunities and build brand awareness.
Online marketing is a very progressive field as more and more people are using the internet to search for information about products and services before deciding on a purchase. It offers businesses the opportunity to reach a wide range of customers and achieve measurable results, making it an effective way to grow a business.
As a digital marketing graduate, you’ll find a wide range of jobs in agencies or directly in companies and businesses of all kinds.